OpinionTechCrunch

The man who built Apple’s stores doesn’t buy Silicon Valley’s bet on AI shopping

#ai#shopping#retail#ron johnson#apple

English

Ron Johnson, the architect of Apple's retail stores, expresses skepticism about Silicon Valley's push for AI in shopping, arguing that consumers will still prefer physical experiences when making significant purchases like laptops. He believes AI will enhance the online shopping experience but won't replace the need for human interaction and intuition in retail.

中文

苹果零售店的设计者罗恩·约翰逊对硅谷推动人工智能购物的趋势表示怀疑,认为消费者在购买重大商品如笔记本电脑时仍然会更喜欢实体体验。他认为人工智能将提升在线购物体验,但不会取代零售中的人际互动和直觉需求。